Triston Gillon

Creative Strategist

Find Your Voice. Own Your Power. Make an Impact.

If you’re new here, I’m Triston. For the past eight years, I’ve been a content creator, from making gaming videos for my wrestling channel (New Attitude) to designing graphics and managing social media for businesses.

It hasn’t been an easy road.

I remember April 26, 2017. I was a senior in high school, uploading my first YouTube video. It got 143 views. It wasn’t perfect. In fact, looking back, it was just… okay. But it started something.

Over the years, I learned lessons the hard way. I chased viral moments (and got them, then lost them). I obsessed over metrics. I experienced burnout. But through all the ups and downs, I learned the most important lesson of all:

Impact > Engagement.

Why Empower to Create?

I started Empower to Create because I saw too many business owners and creators holding back their gifts because they were confused on how to get started or intimidated by the algorithms.

I believe your voice matters. It’s not just a quote I say on YouTube. I truly believe you were put on this earth to be great.

My mission isn’t to just build you a website; it’s to give you the confidence and the strategy to show up as your best self. I use my creative ability and my analytical brain to take the weight off your shoulders.

I’m still figuring things out, too. I’m constantly testing new AI tools and strategies. But that’s why we work well together. I’m not a guru on a mountain. I’m the strategist right there in the trenches with you.

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